Build Your Speaking Business
BOOST! is PSA’s own 6-month coaching program, led by Ian Stephens CSP.
Using a proven system, you’ll learn how to leverage the missed and costly opportunities in your speaking business, so you can attract your ideal clients, close and convert more sales, and skyrocket your revenue and profits, without having to be salesy or pushy in your marketing.
BOOST! participants consistently tell us the greatest value is the structure and process it brings to the business development end of their speaking business. If that’s the gap you’re feeling, this program was built for you.
Is this you?
- You’re caught in the cash-flow curves. You work hard to take your speaking business to the next level, but good money flows, you get busy delivering, then come up for air to find the pipeline has gone dry. Again.
- You can’t switch off because you’re trying to level up your business. Instead of recharging with family time, you end up doing admin, proposals, and trying to stay creative on social media when you should be relaxing.
- You want a systemised business that gives you genuine time freedom, allowing you to maximise your effectiveness and benefit from all the hard work you’re investing right now.
What we’ve found
Here’s what we’ve found: cash-flow peaks and troughs, and the gaps between them, can quietly threaten your business potential.
- It keeps you stuck in a frustrating and costly Groundhog Day loop, always struggling to attract new clients and build momentum, which keeps costing you sales.
- It threatens financial hardship and chips away at your creative state of mind.
- It steals your ability to live with joy and freedom, and keeps you stuck in stress and burnout instead.
You can’t afford to ignore
The three main reasons many professional speakers are leaving money and time on the table right now.
Reason #1 — You procrastinate on marketing and sales because selling feels icky, and you’re not sure how to leverage your sales and marketing skills and expertise without coming across as salesy. To quote Winston Marsh CSP: “You need to be a better marketer of what you do, than a doer of what you do.”
Reason #2 — Struggling to convert prospects into sales with ease. This customer acquisition trap is costing you tens of thousands of dollars in missed revenue and profits every year.
Reason #3 — You’re not fully leveraging the opportunities to convert existing customers into longer-term clients, and that shortsightedness is costing you dearly in missed profits and precious time.
Our 6-month BOOST! program can help you to
Boost your business revenue and profits.
Skyrocket your wealth and time freedom.
Attract more of your ideal clients with more ease.
Convert prospects into long-term clients, not just one-time customers.
Meet Ian Stephens CSP – PSA’s BOOST! program Convener and Lead Coach
Hi, I’m Ian Stephens. I’m a Professional Speaker, Trainer and Peak Performance Coach for Small Business Owners, Sales Professionals and Corporate Leaders.
Taking the lead coach role in the PSA BOOST! program allows me to give back to the PSA and pay it forward. I look forward to contributing to your business growth.
Who is Boost! For?
- Open to PSA Professional Members and CSPs, including speakers, trainers, MCs, coaches, and facilitators who make a living from speaking and want to convert more opportunities.
- Those who are ready to put a proven system and structure around their business development activities.
- By application only. A selection process exists to make certain BOOST! brings together speaking professionals who are serious about levelling up their business.
- Ready to skyrocket your speaking business wealth with growing and sustainable profits.
- Looking for savvier ways to market your business and leverage your skills and expertise without feeling salesy.
- Interested in ethical selling that feels genuinely aligned with your values and that actually feels enjoyable to do.
The BOOST! Model
Through the BOOST! model you will get clear on your vision compared to your current reality. From here, the program accelerates momentum towards your vision and importantly, does the work of eliminating the limiting beliefs, barriers, and obstacles that are holding you back. You’ll ease off the brakes and hit the accelerator.
The program drills deep into the 3 curriculum areas represented by the interlocking circles:
- Mindset and Personal Effectiveness,
- Advanced Influencing Skills, and
- Sales and Marketing.
All sessions are designed to shift your beliefs and values. You develop the skills and knowledge to accelerate past the plateau in your business and skyrocket your revenue and profit.
Ready to take a sneak peek inside the program?
Success in any business is 80% psychology and 20% strategy
Explode Your Business
Learn a powerful thinking model to balance the three critical activities required to secure your monthly cash-flow and annual revenue and profit targets: attracting new clients, converting them, and keeping and growing them over time.
Sales & Marketing in a Speakers World
We’ll explore the effectiveness of your website and marketing. How does your landing page stack up against the five things your homepage must have to catch and convert more traffic and profit?
Master Sales Without Selling: the Art of Non-Salesy Selling
In the BOOST! program we reveal a simple, learnable framework to position your products and services in a non-salesy way. A four-step methodology that means you never have to sell.
Convert & Cash Profits
Learn how you and your team can become sales converters in a way that makes clients feel like they have never been sold to. A simple, repeatable three-step formula to offer your products and services in a way that they want to buy.
As a BOOST! participant, here is what’s included:
- 12 online modules (valued at $3,000) that you get to do at your own pace.
- Two private, tailored 1:1 coaching sessions with Ian Stephens CSP – one at the start of the program, and one at the midpoint just as you gain real traction (valued at $1,500).
- Access to the exclusive BOOST! Alumni quarterly webinars, live online, every year for the life of the program.
- Access to the BOOST! Peak Performance Package, which includes Ian Stephens’ Sales Professional Platinum Package of books and downloadable resources, along with several other resources from proven CSP practitioners (valued at $500 RRP).
TOTAL REAL VALUE OF OVER $6,500.00
Investment: PSA, GSF Association members and Non-members of PSA
PSA Member / GSF Association Member Investment: $3,950 AUD.
Non-member of PSA Investment: $4,740 AUD.
PSA understands the importance of managing financial obligations. We offer easy payment plans for program registrants which incur a 12% administrative fee. Contact our team at 1300 739 993 or email admin@professionalspeakers.org.au to set up the right payment plan for you.
Apply Today